TL;DR
We're looking for a highly creative and innovative performance marketer to manage and scale the Meta and Google ad accounts for our online home decor brand, Wild Palace (wildpalace.com). Performance marketing is a core growth engine for us, and we're looking for someone who can help push it to the next level. We don't just want someone who optimises campaigns. We want someone who brings ideas, experiments constantly, and actively searches for the next growth lever. You should be someone who has a point of view, challenges assumptions, and tells us what we should be doing — not the other way around.
About us
We're a VC-backed startup that builds ecommerce products and AI services — ranging from a premium home decor brand (Wild Palace) to a B2B AI growth suite (Creator AI, LandingCreator.ai, Alex by Creator) as well as a growth and brand consultancy (thisisthewild.com). Wild Palace sells premium wallpaper and wall mural collections, sustainably made and printed on demand in Sweden. Just over a year old, we're a newer, and smaller, player in the online wallpaper space – with much larger, more well established, competitors. Our current focus is on the US market, with plans to expand into additional new markets this year.
The role
We're not looking for a button-pusher. We want a savvy, innovative thinker. The ideal candidates will have:
- Strong experience managing Meta, Google Ads and AppLovin for e-commerce brands
- A test-and-learn mindset — always experimenting
- A track record of scaling profitable campaigns
- Strong analytical skills and comfort with data
- The ability to communicate insights and strategy clearly
- Experience with AI tools
What you'll do
- Own and manage existing Meta Ads and Google Ads accounts
- Set-up and get us started on new channels such as AppLovin
- Plan and execute campaign strategy, testing roadmaps, sales funnels, audience creation, scaling frameworks
- Develop creative testing strategies (new angles, hooks, formats, messaging)
- Identify new growth opportunities across targeting, creative, landing pages, and platforms
- Run structured experiments to improve ROAS and conversion rates
- Analyze performance data and turn insights into clear actions
- Proactively recommend new tools, automation, and tactics
- Help inform our strategy for market expansion and new market launches
- Collaborate with our team on creative concepts and landing page ideas
You're probably a fit if you:
- Bring ideas and take initiative
- Are comfortable challenging us
- Move quickly and test aggressively
- Care about results, not vanity metrics
- Are always hunting for the next growth hack
When you apply please include:
- A brief description of an experiment or growth tactic you ran that worked really well
- Your experience managing Meta, Google Ads and AppLovin for e-commerce brands
- Any case studies or results you can share